OCI134 Amazon Video Direct Unwrapped with Rob Cubbon

Click Here to Listen to this Episode (40:11)

 

Today I am delighted to Welcome Rob Cubbon to the Online Courses Insider Podcast. Rob has been a digital entrepreneur for 10 years and as he freely admits has tried many strategies in his business over this time. Today we discuss the newly unveiled Amazon Video Direct platform and its potential for helping us to grow our businesses.

 

This Week’s Guest: Rob Cubbon

In this Episode you will discover:

  • What has changed in Rob’s business over the past six months
  • The impact that Udemy’s price change has had from Rob’s perspective
  • The platform’s that Rob currently recommends for his online courses
  • Why its important to have multiple streams of income for your business
  • Why Rob is so keen on Amazon Kindle Books and publishing on the KDP platform
  • How to set up your account on Amazon Video Direct
  • Why Amazon Video Direct is a similar model to the Amazon KDP Platform
  • The difference between standalone, episodic and subscription videos
  • How to get the most out of your video titles
  • The importance of getting keywords into your Video Synopsis
  • The biggest sticking point for most publishers and how to overcome it
  • How to price your video on Amazon Video Direct
  • What sort of videos will work on Amazon Video Direct – and why its counter intuitive
  • Why promoting your video is important
  • Rob’s current three (well actually six) prioritites for his business
  • What Rob thinks about Facebook Live and Periscope
  • How to get the balance right between Content Creation, Marketing and Sales in a Digital Business
  • What Rob has done with Active Campaign to improve his email autoresponders

Find Out More About Rob at:

http://robcubbon.com

http://learn.robcubbon.com/free-courses/

 

Mentioned in this Episode:

360 Training: http://www.360training.com

Skillshare: https://www.skillshare.com/home

Amazon Video Direct: https://videodirect.amazon.com

Amazon Kindle Direct Publishing (KDP): https://kdp.amazon.com

Stackskills: https://stackskills.com

Deal Fuel: http://dealfuel.com

Periscope: https://www.periscope.tv

 

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OCI133 Active Campaign Email Marketing with Rob Wilson

Click Here to Listen to this Episode (49:23)

 

My Guest this week is Rob Wilson an expert marketer who is particularly adept with Using Active Campaign and this week’s episode is all about how to establish build and grow your email marketing, in particular (but not exclusively) using Active Campaign.

 

This Week’s Guest: Rob Wilson

Founder of the BizSysMan, building business improving systems.

Over 20 years in IT at the Director level. I work as the bridge between IT and the business to produce business systems that produce a return on investment.

Expert in Active Campaign, OptimizePress, OptimizeMember. With certifications in Sales Funnel Creation and Content Marketing.

Also loves WordPress and PHP programming 🙂

In this Week’s Episode you will discover:

  • How email marketing can help your business
  • Why using a proper Email Service Provider is important
  • How to start building your email list
  • How to develop your customer relationship with your email list
  • How to get the most out of Broadcast Emails
  • Why you might want to send out a single email
  • The power of Active Campaign Automations
  • Some examples of how to use Active Campaign Automations
  • The Common problems and mistakes made in email marketing
  • How to avoid some of the pitfalls of email marketing

You can find out more about Rob at:

http://www.bizsysman.com

http://members.bizsysman.com

http://www.stepbystepcourses.net

Generously Rob is offering $15 off his Active Campaign Course which you can find here. Use coupon code “John01” to get the discount

AC Power Start

http://members.bizsysman.com/active-campaign-power-user-course-details/?coupon=john01

Step by Step Squeeze Pages

http://members.bizsysman.com/optinsqueeze-page-creationv2/?coupon=john01

Mentioned in this Episode:

Email Service Providers

Active Campaign – http://www.activecampaign.com (affiliate link)

Aweber – https://www.aweber.com

Mail Chimp – http://mailchimp.com/

Infusion Soft – https://www.infusionsoft.com

Convertkit – https://convertkit.com

Other Software Tools

Leadpages – http://www.leadpages.net/

 

Get Your Active Campaign Email Marketing Cheatsheet – Detailed Notes From This Episode!

 

Click on the Image above or on this Link to Get Access to Your Email Marketing Cheatsheet!