Mini MBA: Business Strategy 2 Business Plan
Transform Your Strategy into an Investor-Ready Business Plan | MBA-Level Training for Entrepreneurs
“From strategy framework to investor-ready business plan — the complete walk-through, with templates and a working case study.”
Why this course
Most business plans fail because they are written backwards. Founders start with the financials, paper over the strategy, and hope the investor doesn’t notice. Investors always notice. This course teaches the right order — strategy first, then plan — with frameworks, templates and a real case study you build alongside the lectures.
Fourteen and a half hours, 167 lectures. We cover strategic analysis frameworks and SWOT, key business school models, how to critically appraise management, building competitive advantage, evaluating competition, external markets and industry analysis, the Business Model Canvas, my Six Minute Strategist scorecards, the customer value proposition, sales and marketing frameworks, digital business transformation, the three financial statements, ratio analysis on a real case study, SMART goals and OKRs, growth strategy review, valuation funding exit and returns, risk assessment, and the synthesis into a complete plan.
By the end you have a finished, investor-ready business plan you wrote section by section as the course progressed.
What you will master
Every outcome below is built into the course — not a marketing list, the actual curriculum.
Who this course is for
- Anyone interested in the fundamentals of strategy and creating a business plan
- Entrepreneurs, C-suite directors and startups developing in-depth strategy and plan expertise
- Business and MBA students deepening their strategy and business plan knowledge
- Company owners preparing a plan to attract investors and raise capital
Requirements
- No prior knowledge or experience required
- Some spreadsheets require Excel, Numbers or LibreOffice
What students are saying
Verified reviews from students who completed the course on Udemy.
“John’s instruction is comprehensive, yet easy to follow. I appreciate his methodical efforts in organising the abundance of course materials and resources. I am extremely pleased and highly recommend this course.”
“The lecture so far is great, very explanatory, easy to understand and related to my organisation’s business. I now understand the ‘WHY’ behind some decisions made by my organisation.”
“Great course — all the knowledge, templates and techniques you need to start, grow and sustain a business. Highly recommended.”
John Colley
Investment banker turned educator. 30+ years across Hoare Govett, M&A, private equity and corporate finance. Cambridge graduate, Bayes Business School MBA with Distinction.
Author of the Investment Banking Practitioner’s Handbook Series — the largest practitioner-authored IB content library available online. Trusted by 150,000+ students across 30+ Udemy courses.
Every course is built on real deal experience — not textbook theory. The voice is a senior banker explaining how things actually work, not a lecturer reading notes.
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