In today’s Episode of the Online Learning Podcast, I am delighted to welcome Ruth Amos who discusses How to be Paid to be yourself. Ruth is an inventor, engineer, speaker and entrepreneur. She is new to Udemy but is already producing amazing quality courses and I am sure she is going to really make her mark here. She shares some great “secrets” from her course (not all of them obviously) and I know you are going to get some fantastic actionable advice from this episode!
In this Week’s Episode: Ruth Amos
In this Episode Ruth Amos and I discuss:
- How to go about building your brand
- What is your story and how you need to build your brand around your story
- What basic media do you need?
- What are the key values you represent?
- Can you summarise your brand and why this is important
- What you can do to promote your brand
- Why you need to ask yourself; Am I giving clear messages about my brand?
- The importance of keeping your branding and messaging upto date
- Who has recognised you as an Authority?
- Why is it critical to your brand to get the business side right
- The importance of being professional
- What you need on your invoice
- Why you need a mechanism to charge for your time
- The importance of being valued when you are asked to speak
- How to ask for a fee when you are asked to speak
- The importance of having representation
How to Contact Ruth Amos
You can find out more about Ruth Amos at her website http://www.ruthamos.co.uk
You can find Ruth Amos on Twitter at @ruthamos